Don’t Go It Alone, Get Help From The Best

When I was a kid, I was always reading a book. And that practice carried over through my adulthood to the point that the year I lived in Rome, I read entire novels while waiting to catch the bus for work.

These days I still always carry a book with me, but now they are on my phone. So, when I was gearing up to quit my salaried job and start this business, I dove into several books.

Now that I’ve gotten to know the field better and see what general perceptions are, I am more convinced that these guys got it right when it comes to branding and starting a successful micro-business.

Here’s my list in no particular order:

Badass Your Brand book and bootcamp by Pia Silva

All of this material gave me the direction, focus, and confidence that I was building an offering and a business that would be valuable to my target market. Silva’s recommendations and process also gave me confidence that I was leveraging my skills in a way that I would be happy working.

The Artist’s Way book by Julia Cameron and local meetup

Over the years, I found that I had strayed so far from my creative mind and authentic self. I knew that I’d need to be able to access both of these to…