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Get More Visitors with These Off-Page SEO Strategies
When building a strong SEO strategy for your microbusiness brand, it’s interesting how networking in real life is akin to driving traffic to your website with effective off-page strategies.
In real life, sometimes what is important is not “what you know, but who you know”. In SEO, when you can get influential partners to refer back to your site, this will work to drive traffic to your site without you having to work hard for it. This sounds great, doesn’t it?
I know. I think so too, and that’s why I get super excited about off-page SEO techniques. This post addresses useful strategies to get other sites linking back to your content, and in turn building more inbound traffic to your content.
(1) Get Your Competitors’ Backlinks
When you are setting up your business, so many sources point to checking out what the competition does. By doing some research, you can see who links to your competitors’ sites, so you can work on getting the same entities to link to your site. You can find out what backlinks lead to any site by using the Moz Link Explorer tool. If that doesn’t work well for you, try checking out Ahrefs to do that same thing.
