How Storytelling Became My Tool Of Choice

Bryn Bonino
3 min readMay 7, 2020

Introducing Storytelling As A Tool

When you leverage a storytelling narrative for your brand’s content, you can connect with your client’s own emotions. You can also cut out so many boring details by talking in similes, metaphors, and using imagery.

You won’t have to tell people what you’re talking about. They’ll feel connected with what you’re…

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